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Posts Tagged ‘name’

The Five People You Meet in Heaven

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This is the first good book I enjoyed reading recently. The Five People You Meet in Heaven. Even I started to reread some parts from the beginning. I love how Mr. Mitch Albom put the words in composition. Honestly, when I started to read, I didn’t fully understand the story. I began to notice several parts when I got lost in it, but I just left it in the sensethat perhaps it’s only a matter of vocabulary shortcomings and time discontinuity. I read it mostly during train commute. Finally, I realized that the story was indeed fragmented into pieces that will link and make a nice big picture at the ending. I was really like reading puzzles, so that was fun and exciting once I got the meaning of each part. That’s why I decided to reread, this time with better insight.

The book starts with a title “The End” instead of “The Beginning” or some “Introduction”. The first paragraph has already caught my attention. “This is a story about a man named Eddie and it begins at the end, with Eddie dying in the sun. It might seem strange to start a story with an ending. But all endings are also beginnings. We just don’t know it at the time.” At first I was a bit disappointed at the name, Eddie. It wasn’t for me projecting a handsome or nice image of a male character, which is sometimes becoming the top reason why  I read a story/novel/book. I fond of fairy tales story. But in the end, I figured it out a nick name of Edward. I love Edward, it is the leading male character in Twilight (trilogy). I didn’t read the later books in such delight as this one, though.

Ah, back to the topic. The first paragraph besides unusual, it also implies a deep meaning about life. I love this quote: ” But all endings are also beginnings. We just don’t know it at the time.” This is exactly what I have learnt from my experiences and shortages and all endurances. There must have been a reason, at least, behind all these happening. It’s just I didn’t or don’t see yet. This is so breath-taking when my understanding gives me assurance that those things are not beyond control. What the Bible says are in line with this. It gives me more calmness and quiteness. I’ve been tasted a glimps of heaven through this book.

In the following lines mentioned Ruby Pier, the name of the place, the main place where all those happenings started in. This name also didn’t impress me much, even forgettable at its very moment. It didn’t, never, occur in my mind that the name would be important and holding particular meaning. Again, I had no interest in the name. Ruby? Pier? It sounds like a cheap, very common name of an undesired place in the village area. Well, surely the settings is not in the downtown where names have to bear the classy image. That’s why I put it aside in the memory. And then the image of an amusement park is always exciting yet dangerous at the same time. Children can lost their family. People can lost their money on a legal or illegal way. Dark is the big theme, because in the dark, lighting and the mysterious atmosphere are best expressed. In noon time, amusement park is dead or less appealing. I hate being in the crowd with darkness covering when I can’t even tell my left hand from the right.  So, I passed quickly the first page.

Rexona vs Rexena

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Rexona on YouTube versus Rexena on YouTube 

At once we could just point that they are two products of deodorant from the same company. Just Rexona is the brand in UK, Ireland (including Indonesia and other world wide countries), while Rexena is the brand in Japan and Korea. I suppose the name of Rexona is changed into Rexena to fit the local pronounciation, since Japanese can spell in katakana: Re-se-na. This is just my assumption.

These two products belong to Unilever, a famous brand company for food, home care, personal care products. Products for food have their own logos. Among them that I know exists in Indonesia are Knorr, Lipton, Skippy, Royco, Sariwangi, Taro, Wall’s, Blue Band, and Bango. Products for personal and home care that I know exists in Indonesia are Axe, Caress, Dove, Ponds, Suave, Sunsilk, Vaseline, Citra, Clear, Lifebuoy, Rinso, Lux, Pepsodent, Rexona, and Sunlight.

Little is known about Unilever, with a unique company logo represents each of the departments Unilever Logo. Behind the success story, the founder of Lever Bros in 1890s had unique vision that is to help women in doing housechores.

In the 1890s, William Hesketh Lever, founder of Lever Bros, wrote down his ideas for Sunlight Soap – his revolutionary new product that helped popularise cleanliness and hygiene in Victorian England. It was ‘to make cleanliness commonplace; to lessen work for women; to foster health and contribute to personal attractiveness, that life may be more enjoyable and rewarding for the people who use our products’.

Through many products such as soaps, shampoos, detergents, and various food, Unilever’s mission is to help people enjoy their life.

I know Unilever since I helped my mother worked as the reseller of their products. I experienced myself the strong commitment of this company to the management. Their regular check on the expired products are part of their services. Their products also offer good quality that people may trust their name. They never declined the customer complaints and wishes.

Things to learn is NAME is important and to be protected so that people may put their trust.

Unilever website visit: here

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